Two Colorado kids, Asher and Eva, love building snowmen and giving them expressive faces. After too many afternoons hunting for the perfect eyebrow stick, they asked a better question: "What if snowmen had emoji faces instead?"
That question became Snowmoji: a kit of 19 weather-resistant face pieces that turns any snowman into a canvas for emotion. Excited for the first snowfall. Silly on a sunny winter day. Sleepy when the sun goes down. Mischievous just because.
But Snowmoji isn't just a product. It's Asher and Eva's real-life education in entrepreneurship: learning how an idea becomes something you can hold.

The Problem With Sticks
Every parent in snow country knows the ritual. You roll the perfect three-tier snowman. The kids stand back, proud. Then comes the face, and the whole thing falls apart.
You need two matching eyes. A nose that won't fall off. A mouth with personality. Arms that look like arms. And eyebrows, because without eyebrows a snowman has no soul.
Asher and Eva had lived this frustration enough times to see it clearly. The sticks were never the right size. The coal was never symmetrical. The carrot nose drooped by noon. Building a snowman was fun. Giving it a face was work.
So they started sketching. What if the face came in a kit? What if you could pick the expression to match the mood? What if building a snowman felt less like foraging and more like creating?

From Sketch to Snowman
A snowman kit has to survive real winter: cold that cracks cheap plastic, sun that fades color, wind that steals anything not anchored down.
What made the cut was a set of 19 chunky, weather-resistant pieces: eyes in different shapes, eyebrows with attitude, noses, mouths, buttons, and a few surprises. Each piece pushes directly into packed snow and stays put. No tools. No frustration. Just pick a face and press.
The breakthrough wasn't just the material. It was the emoji insight. Kids already speak emoji. They know what "excited" looks like and what "silly" feels like. Snowmoji translated that visual language to snowmen, and suddenly every kid was fluent.

Kid Founders, Real Business
Snowmoji isn't a school project. Asher and Eva are learning what it actually takes to bring a product to life.
They've learned that "weather-resistant" means something specific when a buyer asks, and that "19 pieces" is a promise you have to keep on every single box.
They've also learned the hardest lesson: that a good idea is the easy part. The work is in the details. The prototypes that failed. The pieces that didn't fit. The fiddly bits that had to be rethought for little hands in mittens.
This is entrepreneurship without the filter. No pitch decks. No venture capital. Just two kids who saw a problem, built a solution, and are learning everything that comes after.

Because Snowmen Have Feelings Too
Every Snowmoji kit carries the kids' conviction: a snowman deserves a face that shows how it feels.
It's play. The lesson part is a bonus. The best ideas come from paying attention to what's missing, even if what's missing is the perfect eyebrow stick. Asher and Eva didn't invent the snowman. They just made it easier to give one a personality.
Snowmoji gets families outside on a snow day, which is harder than it sounds. It turns a snow day into a creative project. It gives kids a reason to look at a blank snowman and see possibility.
That's why we carry it. GamePerch exists to gather people around games worth playing, and sometimes around snowmen. Snowmoji has a story worth telling, and that's exactly what belongs on the Perch.
Bring Snowmoji Home
The Snowmoji Starter Pack includes all 19 weather-resistant face pieces in a reusable mesh storage bag. It's the complete kit for turning any snowman into a character.
Perfect for snow days, winter birthdays, and anyone who's ever been frustrated by a lopsided stick smile.
Shop the Snowmoji Starter Pack >
Questions, answered.
What is Snowmoji?
Snowmoji is a kit of 19 weather-resistant face pieces designed to give snowmen expressive, emoji-inspired faces. It was created by two Colorado kids, Asher and Eva, who were tired of hunting for the perfect sticks and stones.
How does Snowmoji work?
Each piece pushes directly into packed snow and stays put. No tools or adhesives needed. Pick the eyes, eyebrows, nose, and mouth to match the mood, press them in, and your snowman has a personality.
What ages is Snowmoji for?
Snowmoji is made for family snow days. The pieces are chunky enough for little hands in mittens, and the whole kit is built around kids playing outside together.
Is Snowmoji weather-resistant?
Yes. The pieces are made from durable, outdoor-safe materials and built to last through multiple seasons of snow-day fun.
How many pieces come in the Snowmoji Starter Pack?
The Starter Pack includes 19 face pieces: multiple eye styles, eyebrows, noses, mouths, buttons, and surprise accessories. Everything stores in the reusable mesh bag.
Can I use Snowmoji more than once?
Absolutely. The pieces are durable and reusable. Pull them out of the snowman when you're done, wipe them off, and store them in the bag for next time.
Where can I buy Snowmoji?
You can purchase the Snowmoji Starter Pack right here at GamePerch, or visit snowmoji.com to learn more about Asher and Eva's story.